Kristin Reign Springer

Music Educator | Marketing Consultant

“American Girl Video Game” Marketing Campaign Presentation


American Girl VideoGame Powerpoint (Shortened for Online Publication)
Must be opened in Microsoft Powerpoint.

American Girl VideoGame Themesong
Mp3 Format – Composed and Recorded by Kristin Reign. (c)

American Girl: Brand Analysis and SWOT

As the powerpoint slideshow explains, this song targets girls aged 7-12 and their guardians, with a high-tech, nurturing theme. It promotes a possible brand extension of the American Girl Historical Dolls into a video game series.

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